News Article ————

Pioneers of Performance Orchestration: Performics UK for Digital Agency of the Year

Author image Published by Sue Johns-Chapman
Published Date 30.01.2025

Wow, what an honour to be shortlisted for Digital Agency of the Year at the Global Business Tech Awards – and we’ve only just gotten started!

Innovation isn’t just about jumping on the latest tech bandwagon. It’s about intuitively understanding what our clients need before they even realise it themselves. By embracing cutting-edge technologies and seamlessly weaving them into the fabric of our service offerings, we ensure that our clients stand out in an increasingly competitive landscape. So we quickly realised that a more harmonious, holistic approach to executing and optimising campaigns could create a greater result. Introducing Performance Orchestration, streamlining our cross-channel capabilities to ensure all our channels or ‘instruments’ are playing in harmony and working together towards a common objective. We’ve always been ahead of the curve, implementing machine learning (ML) and artificial intelligence (AI) within our practices and products long before they were trendy, and this was our opportunity to put this into practice.

We’re no strangers to the Global Business Tech Awards, having won and been shortlisted for awards across 2022 and 2023, so we’ll always consider these nominations as the ultimate testament to our commitment to developing necessary tech. Our central teams are focused on crafting innovative solutions that not only meet but exceed the expectations of our clients.

Being shortlisted for the Digital Agency of the Year isn’t just a nod to our current capabilities but a testament to our relentless pursuit of excellence. It’s a recognition of our past achievements, our current innovations, and our unwavering commitment to the future of performance marketing. We are more determined than ever to continue crafting products and strategies that redefine the meaning of performance marketing. So, here’s to innovation, collaboration, and orchestration!

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