News Article ————

TeqBlaze are thrilled to be shortlisted for a Global Business Tech Award

Author image Published by
Published Date 04.04.2024

Being recognized as a finalist for “AdTech Company of the Year” at the Global Business Tech Awards is a moment of pride for everyone at TeqBlaze. It’s not just an honor; it signifies our dedication to pushing the boundaries of innovation and excellence in digital advertising. This recognition celebrates our commitment to developing impactful solutions that are truly centered around our client’s needs, setting new standards for the industry.

Our Mission and Milestones

In 2023, we embarked on a journey with clear, ambitious objectives: to boost our client retention rate from 65% to 82% and broaden our client base. Achieving these goals required us to go beyond offering exceptional service. We focused on delivering cutting-edge solutions tailored to our clients’ evolving demands.

The transition from SmartyAds to TeqBlaze was a significant milestone, illustrating our capability to uphold exceptional service levels amid transformative changes. This period reflected our team’s resilience and commitment as we achieved and exceeded our targets.

Tailored Innovation

Our strategy in adtech is anchored in two key principles: customization and innovation. We recognize the distinct needs of our clients and take pride in crafting solutions that address these needs directly. Through personalized launch and training programs, detailed performance audits, and strategic adjustments, we guarantee unparalleled support and expertise.

In addition to customizing our product to fit each client’s specific needs, we actively engage in product research. This involves developing features outside of customization that we independently create, and our clients receive these enhancements absolutely free of charge. This approach to product upgrades is fundamental to our commitment to continuous improvement and innovation.

Our dedication to offering customizable solutions extends throughout our product line. We provide a white-label solution with customizable UIs featuring brand-specific logos, colors, and domains, ensuring our clients can offer a cohesive brand experience. Our scalable infrastructure can meet any client demand, big or small.

Upcoming Initiatives

We are gearing up for the rollout of exciting new initiatives that promise to further revolutionize the adtech landscape. Our roadmap features the introduction of A/B testing and Business Intelligence tools, advancements in Machine Learning like the floor price mechanism for publishers, and a comprehensive all-in-one product suite. Combined with our existing suite of cookieless solutions and ML-driven features like adaptive margin optimization, these developments underscore our pledge to pioneer a cookieless future in advertising.

What Sets Us Apart

TeqBlaze stands out due to our unwavering client-centric approach. We offer a suite of services uniquely tailored to meet our client’s specific demands, streamlining their operations while boosting their strategic potential. This distinctive blend of services positions our clients at a significant advantage in the dynamic digital arena.

Our nomination reflects both our past successes and our vision for the future. We are not just participants in the adtech industry; we are redefining it with every innovation, solution, and success story.


Anastasia-Nikita Bansal

CEO TeqBlaze | The Women in Programmatic Member | Women in Tech Member

Share Facebook LinkedIn Twitter

Related News

Image: Unveiling the Impact: How AI-powered Measurement Drives Marketing ROI Unveiling the Impact: How AI-powered Measurement Drives Marketing ROI Do you want to instantly see the financial impact of the campaigns, discounts, and free benefits you offer to your customers/subscribers? How effective are your actions to acquire new customers, increase revenue from existing customers, or retain them? Are the customers you expect to increase revenue from your campaigns benefiting, or are they just opportunity-seeking […] Read More
Image: Safeguarding the Digital Frontier: CYJAX’s Journey to Excellence Safeguarding the Digital Frontier: CYJAX’s Journey to Excellence In today’s digital world, cyber threats are pervasive. This means that organisations must adopt robust threat intelligence in order to safeguard their people, data, and even their supply chain effectively. CYJAX, an innovator in digital threat intelligence services, distinguishes itself through its profound understanding of the cyber landscape and steadfast commitment to optimising customer’s cybersecurity […] Read More
Image: de Novo Solutions celebrates being shortlisted in three categories at Global Business Tech Awards 2024 de Novo Solutions celebrates being shortlisted in three categories at Global Business Tech Awards 2024 It’s a huge honour for us at de Novo Solutions to have been shortlisted in three categories at this year’s Global Business Tech Awards. As a business, we’re among the finalists for both ‘Most Impressive Growth’ and ‘Small Tech Company of the Year’, while our Founder and Chief Executive, Mark Sweeny, has separately been shortlisted […] Read More