Published by Sue Johns-Chapman
Published Date 11.02.2026 
The future of retail is predictive: Why 7Learnings is an AI company of the year finalist
Making the shortlist for AI Company of the Year at the Global Business Tech Awards is a landmark moment for 7Learnings. It represents a validation of our core belief: that in the modern retail era, data should tell you exactly what to do today and tomorrow.
As we prepare for the awards ceremony, we are excited to share the story of our journey, the technical innovations driving our platform, and the real-world impact we’ve delivered for some of Europe’s leading fashion and lifestyle brands.
Who we are: The minds behind the algorithms
Headquartered in Berlin, 7Learnings was founded with a clear objective: to replace outdated, manual pricing methods with AI-powered predictive pricing. We recognized that retailers were drowning in data but starving for actionable insights.
Our team of data scientists and retail experts built a SaaS solution that uses advanced machine learning to help retailers optimize their prices and promotions. By predicting demand with high precision, we enable businesses to increase their revenues and profits by an average of 10% within just a few weeks of implementation.
Award-nominated work: Solving retail’s toughest challenges
The work we entered into this year’s competition focuses on our ability to solve three critical pain points for modern retailers: highly seasonal assortments, inventory mismanagement, and manual pricing overhead.
Our platform doesn’t just look at historical sales; it analyzes competitor data, seasonality, and even weather-dependent demand to find the “sweet spot” for every product in a catalog. In 2025, we also launched our Order Optimization product, helping retailers to avoid the pressing issues of overstock and understock.
To illustrate the power of our technology, we highlighted two major success stories in our nomination:
Case Study 1: Transforming fashion at TOM TAILOR
TOM TAILOR, one of Europe’s largest lifestyle fashion companies, faced the challenge of managing a highly seasonal assortment across 20 countries. Their pricing team was bogged down by manual analysis in Excel, making it difficult to react quickly to market shifts.
By implementing 7Learnings’ predictive pricing, TOM TAILOR achieved:
- 6.7% Revenue Uplift in their e-commerce sales section.
- 10.7% increase in sales.
- Streamlined inventory: Goal-driven steering allowed them to hit revenue targets while achieving desired sell-through rates, preventing warehouse overcrowding.
- Omnichannel sync: They can now optimize prices for their own e-shop and marketplaces like Zalando simultaneously, reducing errors and tailoring to specific customer behaviors.
Case Study 2: Maximizing profits, revenue and sales for DK Company
DK Company, a leading mode and lifestyle provider with a portfolio of diverse brands, needed to balance profitability with the risk of overstock. They required an agile, data-driven approach to stay ahead of fast-fashion giants.
Using our AI-based pricing solution, DK Company saw transformative results:
- 19% increase in profit.
- 29% increase in revenue.
- 28% increase in sales
- Efficiency gains: Our platform allowed them to manage their entire catalog at once, drastically reducing the time and effort required for discount processes.
- Early intervention: Instead of waiting for the end of a season to slash prices, the AI enabled strategic, early re-pricing, minimizing leftovers and improving cash flow.
What being shortlisted means to the 7Learnings team
“Epic” is the word the awards committee used, and it’s exactly how we feel. Being a finalist for AI Company of the Year is a testament to the culture of innovation we’ve built.
“This nomination belongs to our whole team who work tirelessly to ensure our AI delivers on its promise. In a year where ‘AI’ has become a buzzword, being recognized by the Global Business Tech Awards for our practical, results-driven application of the technology means a lot to us.” — Felix Hoffmann, CEO, 7Learnings
For our business, this shortlist is a signal to the global market that predictive pricing is becoming a foundational pillar of modern commerce. It gives us the momentum to continue expanding our global reach and refining our models to be even more accurate.
Join us on the journey
We are incredibly proud to stand alongside other innovators in the tech space. As we look toward the awards ceremony, we invite you to learn more about how predictive technology can transform your business.
