The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.
From a transparency perspective, we may video aspects of the judging session to show on the evening and give entrants an insight into why a winning entry was chosen.
Abdu has 14+ years of experience in eCommerce Marketing & Digital Transformation, helping brands build and grow their global DTC & e-Tail propositions across FMCG, Beauty, Consumer Electronics & Travel. Abdu is passionate about people and supporting great causes, and led a charity initiative, raising £350k for orphans worldwide.
Adam Guerguis | Head of Operations for Organic Growth | Airbnb
Based in Montreal, Adam has more than 10 years in search marketing and growth hacking experience. His latest job is Head of Operations for airbnb organic growth. He also has been working with very exciting brands in several industries, languages, and sizes like Yahoo!, MSN, Groupon, UNHCR, Skrill, Paysafe card, and others. Adam is also a digital marketing trainer, guest speaker, mentor, digital marketing blogger since 2010, and a MSc. Marketing Candidate. In his free time, Adam likes coding and reading about marketing.
Airton Jordan | UX Designer / Researcher | Rede D'Or
With over 20 years of extensive experience as a Visual and Product Designer, Airton has successfully led multidisciplinary teams through diverse projects, ranging from websites and graphic pieces to creating immersive culinary experiences. Holding a Ph.D. in Visual Arts, a M.Sc. in Design, and a specialization in UX Design, Airton brings a unique blend of academic knowledge and practical expertise to his work.
Amandip Jheeta | Delivery Director | NTT DATA UK
A seasoned Information Technology Senior Leader with a robust track record in orchestrating projects and portfolios for maximum returns. My results-oriented approach ensures the timely and budget-conscious delivery of challenging projects across diverse technologies. My strong business acumen, coupled with excellent stakeholder and relationship management skills, underscores my ability to bridge the gap between technology and business goals. I excel as a leader, guiding multifaceted teams through the entire project lifecycle, from inception to seamless service transition. I am a passionate advocate for diversity, inclusion and equity, recognised and awarded as an Inclusive Leader of the Year in 2021. Winner of the Shining Star Award at the Midlands Women in Tech Awards in 2019 and finalist for Birmingham Professional of the Year in 2019. Ambassador for the prestigious Midlands Women in Tech Awards and honoured as a Judge on the panel 2022/2023. De& I trailblazer Award NTT D March 24.
Anna Raafat | CO- Founder & COO | Inncivio
Anna is the co-founder & COO of inncivio, an AI-powered learning infrastructure for businesses. She is convinced that education is the answer to most of our challenges, especially when the solution is scalable. Helping like-minded value creators (such as business owners or anyone aiming to make a change) inspires her day and night. She previously held positions as COO of a fintech startup, as a consultant at Deloitte, and in research at the Swiss National Bank. Through her previous experiences, she has gained invaluable knowledge in leadership, the fintech and life science industries, analytics, stakeholder management, international macroeconomics, and econometrics. She has also worked with international teams around the world (Europe, the US, Tunisia, India).
Bill Hunt | Global Strategy Consultant | Back Azimuth Consulting
Bill is the President of Back Azimuth Consulting, which focuses on helping companies improve their Global Digital Marketing Strategies. Bill has extensive experience in multiple verticals uncovering missed opportunities and accelerating growth by implementing strategic centers of excellence maximize ecommerce programs at multinational corporations. Bill is the co-author of the best selling book "Search Engine Marketing, Inc." Driving Traffic to Your Companies Web Site from IBM Pres. This book has been adapted into the best practice guide for many global companies.
Dan Barker | eCommerce, Digital Marketing and Analytics Consultant |
Dan has worked in ecommerce for around 20 years. He has worked within companies in ecommerce functions, up to CMO level, has worked on projects for more than 100 ecommerce businesses as a consultant, and has co-owned a couple of ecommerce businesses with millions of visitors and hundreds of millions of turnover between them over the years. He enjoys the opportunity that ecommerce has brought and can bring to people all over the world.
Dan Conboy | Digital & eCommerce Consultant and Non-Exec Director |
Dan is a Digital & eCommerce Consultant and Non-Exec Director with extensive experience on both brand and agency sides, having worked in the industry since 1999. He began his career as the Director of an eCommerce merchant, collaborating with global electronics specialists Philips and OSRAM. He then founded and scaled the agency Statement, one of the first Shopify Plus partners in EMEA, which was acquired by IDHL. Throughout his career, Dan has partnered with a diverse range of brands including AB InBev, Santander, Hotel Chocolat, NEOM, Hoover and Taylors of Harrogate.
Ewelina Westcott | Multilingual SEO Consultant |
Gerardo Casas | Head of Ecommerce | TOYS R US IBERIA SA
Computer Engineer with 20 years of experience in technological consulting and business in various sectors (Banking, Large Distribution, Franchises or Tech). In 2006, he launched the first Gourmet Food and Wine Marketplace in Spain, integrating 140 suppliers and 60 dropshippers into sector compliance. Mentor and Tutor in specialized Masters at the University of Malaga, EAE, Camilo Jose Cela, Windup or Cibus. Strategy consultant in leading companies in their sector such as FxStreet, Bulevip, Hispatec or Beclimb. As Marketplace Manager at Iskay Pet, he coordinated the launch of one of the first 3 Marketplaces in the country with Mirakl. Gerardo is currently Head of Ecommerce for ToysRus Spain & Portugal.
Jaime Hill | Ecommerce Director | ex Oak Furnitureland, Hurtigruten & Monsoon Accessorize
Jaime has over two decades of experience as a Marketing & Ecommerce professional with a successful track record leading teams and developing strategy to transform organisations’ digital capability and channels to market. She has had success in roles at brands including Avis, Barclays, Dairy Crest and Oak Furnitureland, and across a wide range of B2B and B2C vertical markets. Most recently, Jaime was Interim Head of Ecommerce & Trading at Monsoon. A graduate of the Institute of Digital Marketing and qualified Executive Business Coach, Jaime's professional passion is for making life easier for the customer at every touch point.
Jennifer Szczepaniak-Sloane | Marketing Manager | Lynton Lasers
With over a decade in Marketing, Jennifer is an expert in marketing processes and requirements for delivering success. Jennifer started her career within the science industry and has since gained experienced in a range of verticals, progressing from a Product and Marketing executive, through to Head of Marketing. After completing her MBA at Leeds University, Jennifer applied her knowledge, combined with previous experience to help grow her company. Jennifer is always looking to learn more from within and outside of her industry and champions innovation at any opportunity.
Jessica Williams Chadwick | Director | Rock Salt Consulting Ltd
I'm Jess, networker, writer, mother, connector, friend, cheerleader. I run a thought leadership agency with a focus on getting women more visible online. I want to rebrand thought leadership as Personal Branding, Marketing, Sales, Career Development, Business Development, and more. I grew up in Devon but now live in London. When I was younger I just wanted to be Dana Scully from the X-Files and I found out that the Scully effect is a recognised phenomenon where a generation of girls wanted to study science. My career then took a few squiggly™️ turns, via TEFL teaching, proofreading, writing, editing and marketing, to end up in thought leadership. I love it! I also love the sea, am a complete book nerd, drink tea from a pot, and Zooey Deschanel is my spirit animal.
Katy Katz | Head of Digital Marketing & Social Media | Basic Fun!
Katy Katz is the Head of Digital Marketing and Social Media for Basic Fun!. She has nearly 20 years of interactive marketing experience spanning across toys, retail, tech, and the fashion industries. Katy is a sought-after marketing speaker on topics including social media, content marketing, and brand storytelling and has been published in numerous trade journals and publications. A big kid herself, Katy is thrilled to be using her diverse marketing skillset to grow the world of newstalgia with Basic Fun! and support the rapidly evolving toy and game industry.
Kimberley Zagyva is a British executive virtual assistant and web designer who leads Joi Virtual LTD and co-founds Synaptiva LTD. After a career in admin, teaching and events management, Kimberley launched her business amid personal challenges, utilising her skills to support established entrepreneurs, especially in streamlining their operations and enhancing their digital presence. Known for her integrity and commitment to community, Kimberley’s work extends beyond service provision to empowering women in business. A finalist for the Digital Women Virtual Assistant of the Year Awards 2024, Kimberley lives in Hungary, balancing entrepreneurship with motherhood.
Lada Kalashnikova | Head of SEO | COPYBET EU LTD
Lada has worked in digital marketing since 2003. She specializes in all aspects of Search Engine Optimization (SEO), with a focus on technical SEO, multilingual search and mobile optimization. Her clients have included Starco, Action-MCFR, and Artec 3D. Lada worked as a Global Head of SEO in Acronis, then she was a Head of SEO at SEMRush. Lada now works as the Head of SEO/ASO in CopyBet EU Ltd, the first social betting platform founded in 2015. CopyBet is a fast-growing tech company, focused on providing the best experience for their customers while following the principles of Transparency and Fair Trade. Lada enjoys lifetime studying; most recently on topics around data, Artificial Intelligence, and Machine Learning. Her favorite tools are Excel, GWT, GA, Yandex Metrica and brains. Outside of work, she enjoys travelling, yoga, and Japanese Art. Definitely a cat person.
Lukasz Zelezny | SEO Consultant |
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Michael Emiliani | Founder | Emiliani Digital
Mike is a seasoned digital marketing expert with a decade of experience in PPC and digital media. His passion lies in developing and growing businesses through comprehensive, integrated digital media campaigns. His ability to draw on knowledge and experiences from a wide range of challenges from his time in-house, agency-side and as a consultant has given him a unique depth and breadth to solving complex problems in PPC and broadly digital marketing. Mike has shared insights as a contributing writer and speaker at events. His extensive knowledge has also earned her the distinction of being a featured subject matter expert at Endicott College in Massachusetts, a contributor to industry blogs and recipient of the 2018 Interactive Marketing Award.
Michael Jakobsen | Head of Technology | Atlantic Seafood
Michael Jakobsen is a technology leader with over 7 years of experience in software engineering and leadership roles. Currently serving as the Head of Technology at Atlantic Seafood, Michael is at the forefront of building innovative and scalable software solutions that drive the company’s digital transformation. His expertise includes developing fast and secure APIs, designing end-to-end architectures, and implementing seamless integrations with AI and other 3rd Party solutions. Throughout his career, Michael has consistently demonstrated his ability to adapt to fast-paced environments and deliver impactful results. He has a proven track record of enhancing digital infrastructures, from creating advanced customer relationship management systems to deploying modern web applications. His technical proficiency spans various technologies, including React, Node.js, AWS, and Terraform, among others. Before joining Atlantic Seafood, Michael held significant roles at Schroders Personal Wealth, Emson Haig, and Opogo, where he led technology and sales strategies that drove substantial business growth and efficiency. His diverse experience also includes founding RPAIR, a platform dedicated to comparing jewellers and repair workshops. Michael’s contributions to the tech community are noteworthy. He has been recognised with several awards, including the Trailblazer Innovation Award at Schroders Personal Wealth and Top Performer accolades in multiple quarters. His personal projects and thought leadership in the industry underscore his commitment to continuous learning and innovation. With a passion for leveraging technology to solve complex business challenges, Michael Jakobsen is poised to bring his deep expertise and forward-thinking approach to the UK Business Awards, ready to identify and celebrate excellence in the tech industry.
Montserrat Cano | International SEO & Digital Marketing Consultant |
Montserrat Cano is a seasoned, all-round digital marketer and project manager who specialises in integrating the digital marketing areas to maximise marketing and business results. Having started in SEO and content almost back in the dark ages of digital, her core skill is SEO, as well as PPC,CRM/ email and social media strategy and execution. Her focus and passion is on solving issues and building internal processes to handle and prevent them using data. Being bilingual English-Spanish, she has worked with brands operating in the UK and internationally in a range of niches, such as ecommerce, legal, membership, public sector, technology or publishing. She has also spoken at the eCommerce Expo and Measurecamp. In her spare time, she mentors other SEO/ digital professionals to help make the industry stronger.
Muna Khan | Business & Digital Transformation Consultant |
After completing a biomedical degree and studying neural networks at UCL I entered the world of technology and over the last 25 years have not looked back. Holding several senior positions at brands such as Jimmy Choo, Anya Hindmarch, Liberty Retail, Quintessentially and now more recently SiS PLC. What gets me up in the morning? My passion is supporting major business, digital and technological transformations and delivering multi-million pound programmes of work .
Paula Hanke | Senior Marketing Associate | Hopkins
Paula is a seasoned digital marketing leader, born and raised in Berlin, with over 9 years of industry experience. Currently leading the marketing team at Hopkins, a fast-growing legal tech company, she combines strategic insight with hands-on expertise. Educated in Berlin and Rotterdam, Paula's career spans both agency work and the start-up scene, where she developed a deep understanding of digital marketing—with a particular soft spot for tech SEO.
Phil Hobden | UK Sales Lead | Silverfin
Phil has spent over 15 years in financial services & the fintech/ accountech sectors, working for some of the largest and most innovative businesses in these industries, includingNatwest Banking Group, Futrli and Wolters Kluwer. Phil now works with the award-winning Accountancy technology business Silverfin, leading the UK product team. Phil is a business and strategy contributor for Elite Business Magazine online, featured writer for Engage Sales, a serial podcast host includingfor his own successful show ‘The Story of’, judge for UK Business Tech awards & the Global Tech awards across 2021 to now , a public speaker (having spoken at Elite Business Live x3, Accountex x3, Accountex North, QuickBooks Get Connected, Customer Engagement Transformation Conference and more) and guested on numerous industry podcasts and industry webinars including with the ACCA, Accounting Influencers, Humanise The Numbers, Advance Track and others. Phil has worked with partners, practice owners, accountants and bookkeepers in the UK, South Africa and beyond, from Top 5 through to leading niche and boutique firms, helping them implement new technology, change processes and launch new service lines to better support their own practices and as well as their SMB clients.
Purna Virji | Global Program Lead | Linkedin
Purna Virji is a globally recognized content strategist and the Principal Consultant, Content Solutions at LinkedIn. Based in Philadelphia, Pennsylvania, she previously led global learning and thought leadership programs for Microsoft and is also an award-winning former journalist. A regular top-rated international keynote speaker, she has been featured in publications including The Drum, TNW, Marketing Land and Adweek. She has been recognized as an Adweek Young Influential, the Search Personality of the Year by the US Search Awards and the most influential PPC Expert in the world by PPC Hero. Virji is also an Honoured Listee on the Marquis Who's Who 2023 list. High-Impact Content Marketing is her first book.
Robin Patra | Head of Data :Platform, Product and Engineering | ARCO Construction
With over two decades of visionary leadership, Robin Patra has established himself as a preeminent authority in data-driven innovation and digital transformation. His strategic acumen and unwavering commitment to harnessing the power of data have propelled organizations toward unprecedented growth and competitive advantage. Currently leading the Data & Digital Transformation division at ARCO Construction, Robin is orchestrating a paradigm shift in the industry by leveraging advanced analytics and emerging technologies to redefine construction processes, enhance operational efficiencies, and unlock new revenue streams. Before his influential tenure at ARCO, Robin left an indelible mark at global powerhouses like BlackRock and Cisco. As the driving force behind their data and analytics initiatives, he spearheaded groundbreaking strategies that revolutionized decision-making, optimized business operations, and fostered a culture of data-driven excellence. Recognized as a DataIQ 100 2024 USA honoree and a sought-after keynote speaker at prestigious data conferences, Robin shares his vision for leveraging data as a catalyst for innovation. His dedication extends beyond his professional pursuits, serving as a board member and Gartner Data and Analytics Community Leader, where he shapes industry-wide initiatives towards data democratization and responsible AI adoption. Robin's pioneering approach continues to empower organizations to unlock economic opportunities, execute transformative digital initiatives, and infuse agility and innovation into their corporate DNA.
Rohit Nimmala | Senior Data Engineer | Cognizant
Rohit Nimmala is a seasoned Senior Data Engineer and Machine Learning Engineer with a background in Computer Science and Information Technology. With extensive experience at leading organizations such as Bank of America, UnitedHealth Group, Innominds, and Accenture, he has spearheaded innovative solutions in data engineering and risk analytics. Rohit holds a Bachelor of Technology in Computer Science from JNTU Hyderabad and a Masters in Information Technology from the University of Cincinnati. His work focuses on real-time data processing, big data storage optimization, and leveraging machine learning for financial risk assessment and climate risk analytics. Rohit is committed to driving advancements in data engineering and mentoring the next generation of engineers.
Roxana Stingu | Head of SEO | Alamy
Roxana heads the SEO efforts at Alamy, a stock photography agency with a collection of over 270M images to date. She loves getting into the nitty-gritty of technical SEO and, besides theorising about the future of Image Search, her favourite past-time is automating anything repetitive. She’s been previously working in the web hosting industry for almost 10 years, leading the technical SEO efforts for brands such as 123 Reg, Host Europe and GoDaddy EMEA. Roxana is also a proud member of the Women in Tech SEO community and a frequent speaker at BrightonSEO and WTSFestival.
Puff Story is Co-Founder of 3 Sided Cube Inc, responsible for the client relationships and impact of projects. Named as one of the top 100 most influential business developers in the UK, Puff is known for her contagious laughter, love of neon colours and an unrelenting passion to help organisations such as the American Red Cross, World Resources Institute and numerous UN agencies to make a real difference. Puff has vast amounts of practical experience in a variety of industries but has a love for using tech for good in the NGO, charity and third sector.
Stephanie Long | founder & CEO | Mrs. SEO
Stephanie Long is the founder & CEO of Mrs. SEO, a company offering SEO services, team training, and consulting. She brings 17 years of experience to the role—having worked with businesses of all types to drive results such as 313% increase in new users; 80% increase in web traffic; and acquisition of Fortune 500 clients after implementing SEO recommendations.
Steve Kuncewicz | Partner & Head Of Creative, Digital & Marketing | Glaisyers ETL
Steve is a Partner and Head of Creative, Digital and Marketing at Glaisyers ETL in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500, and was a oo-founder pf the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor.
Tiago Perdigao | CEO | Fractal Mind
Tiago is an experienced Manager with +25 years of experience in the areas of marketing, sales and retail, having worked in companies such as adidas, Jeronimo Martins, Sonae and FNAC. He has worked for adidas in several Marketing roles in Europe and the MENA, where he received many media, activation and retail awards. He also as been part of several jury panels in marketing awards events on the region. Always pioneering in the use of new technologies to the business world, he took on gamification as his latest challenge in 2017, currently leading Gamification startups in both Portugal and the UK. He achieved is Bachelors in Management in Portugal, followed by an MBA with Marketing focus in the UK. More recently he concluded a Post-Graduation Diploma in Retail Management and another in Arts Markets and Collections. He is also a long time Member of the CIM (MCIM) and (believe it or not!) a Chartered Accountant.
Veronika Höller | Global SEO Lead | Tresorit
Veronika is a Global SEO Lead and has worked in SEO and PPC marketing for over 14 years. She started as a copywriter and PPC Manager in a little Ads Agency. She has continuously developed herself further into the direction of SEO. Over the years, she has worked as a digital marketing manager in agencies and international companies, including CompuGroup where she is now. International SEO and PPC Strategies are Top of her priority list. She views SEO as a whole puzzle and not just individual sub-areas, hence why she trained herself in all areas – content, technology, PPC, SMM and UX. Today she spreads her knowledge as a speaker on the stages of international digital marketing conferences such as BrightonSEO, SMX advanced, International Search Summit etc. For her all digital marketing channels have to be united to get the best of your website.
Victoria Doxat | Thought Leadership Consultant |
Victoria Doxat is a thought leadership consultant and content writer. She specialises in ghostwriting whitepapers, expert articles and case studies for corporates and multinationals, and also works with Rethink Press to coach authors of business books.
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